{"id":827,"date":"2019-07-30T18:33:25","date_gmt":"2019-07-30T16:33:25","guid":{"rendered":"http:\/\/malvega.arthur-agentur.de\/2019\/07\/30\/verwert-bar-verpackungsdesign-fuer-aldi-sued-und-aldi-uk\/"},"modified":"2019-09-25T10:11:38","modified_gmt":"2019-09-25T08:11:38","slug":"verwert-bar-verpackungsdesign-fuer-aldi-sued-und-aldi-uk","status":"publish","type":"post","link":"https:\/\/malvega.de\/en\/2019\/07\/30\/verwert-bar-verpackungsdesign-fuer-aldi-sued-und-aldi-uk\/","title":{"rendered":"BACK TO NATURE \u2013 Packaging designs for Aldi S\u00fcd and Aldi UK"},"content":{"rendered":"<p class=\"p1\">A fruit and nut bar with high-quality, purely vegetable ingredients, without added sugar, which tastes really delicious and is still healthy? Is that possible? Yes, at Aldi! Such a tasty bar, which contains healthy and top-quality ingredients, has just hit the shelves. In Aldi S\u00fcd stores, it is called a WERT BAR, while it is known as a NATURAL BAR in the UK. Malvega designed and made the packaging, and was asked to make the whole product look tasty and healthy. Fresh colours, combined with muted shades and a natural, illustrated look, convey the healthy nature of the product and the value of the ingredients, some of which are also fair trade. Take a bite without feeling guilty. It&#8217;s tasty, and customers love it.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/malvega.de\/wp-content\/uploads\/2019\/08\/verpackungsdesign-malvega-natural-bar-von-devauge-1024x630.jpg\" alt=\"\" width=\"604\" height=\"372\" class=\"alignnone size-large wp-image-508\" srcset=\"https:\/\/malvega.de\/wp-content\/uploads\/2019\/08\/verpackungsdesign-malvega-natural-bar-von-devauge-1024x630.jpg 1024w, https:\/\/malvega.de\/wp-content\/uploads\/2019\/08\/verpackungsdesign-malvega-natural-bar-von-devauge-300x185.jpg 300w, https:\/\/malvega.de\/wp-content\/uploads\/2019\/08\/verpackungsdesign-malvega-natural-bar-von-devauge-768x472.jpg 768w, https:\/\/malvega.de\/wp-content\/uploads\/2019\/08\/verpackungsdesign-malvega-natural-bar-von-devauge.jpg 1920w\" sizes=\"auto, (max-width: 604px) 100vw, 604px\" \/><br \/>\n<span style=\"font-size: 10pt;\">WERT BAR und NATURAL BAR von Aldi S\u00fcd und Aldi UK<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A fruit and nut bar with high-quality, purely vegetable ingredients, without added sugar, which tastes really delicious and is still healthy? Is that possible? Yes, at Aldi! Such a tasty bar, which contains healthy and top-quality ingredients, has just hit the shelves. In Aldi S\u00fcd stores, it is called a WERT BAR, while it is known as a NATURAL BAR in the UK. Malvega designed and made the packaging, and was asked to make the whole product look tasty and healthy. Fresh colours, combined with muted shades and a natural, illustrated look, convey the healthy nature of the product and the value of the ingredients, <a class=\"system-more\" href=\"https:\/\/malvega.de\/en\/2019\/07\/30\/verwert-bar-verpackungsdesign-fuer-aldi-sued-und-aldi-uk\/\">[mehr]<\/a><\/p>\n","protected":false},"author":1,"featured_media":777,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[12],"tags":[],"class_list":["post-827","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/malvega.de\/en\/wp-json\/wp\/v2\/posts\/827","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/malvega.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/malvega.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/malvega.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/malvega.de\/en\/wp-json\/wp\/v2\/comments?post=827"}],"version-history":[{"count":1,"href":"https:\/\/malvega.de\/en\/wp-json\/wp\/v2\/posts\/827\/revisions"}],"predecessor-version":[{"id":828,"href":"https:\/\/malvega.de\/en\/wp-json\/wp\/v2\/posts\/827\/revisions\/828"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/malvega.de\/en\/wp-json\/wp\/v2\/media\/777"}],"wp:attachment":[{"href":"https:\/\/malvega.de\/en\/wp-json\/wp\/v2\/media?parent=827"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/malvega.de\/en\/wp-json\/wp\/v2\/categories?post=827"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/malvega.de\/en\/wp-json\/wp\/v2\/tags?post=827"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}